![]() ![]() Are you ready to produce what you’re selling? Will you have time for large volume work once the project completes? Is my project ready for Kickstarter? It’s exhilarating while new people are finding and supporting your project, but it’s important to remember this won’t be a passive income stream.There’s no need to keep your idea a secret before launching on Kickstarter! You can sell on social media, wholesale locally, or - through your own physical or online retail channels. What’s my idea and why is Kickstarter the right platform to bring it to life? While Kickstarter is a great way to accelerate your product, there may be better ways to test the waters - before putting months of effort into a public campaign that isn’t a guaranteed success.A Question of Capacity-Are you Ready?īefore you’re ready to launch your Kickstarter campaign, there’re a few questions you should ask yourself first: While this guide will primarily focus on launching products through Kickstarter, as that’s the main focus of our business, it should be applicable for all types of projects, especially considering many non-product based creative Kickstarters will wish to include merch for backer reward tiers and stretch goals. In this guide, we’ll walk you through the considerations we made every step of the way, following the campaign chronologically from fresh idea to thinking about what to do after everything is done. Ultimately, this was the best move for us: The Evergreen Bandana Game was funded 1,000% on Kickstarter, we were able to order extra products for later sale, we received some great publicity, and we had several months after receiving our funding to get everything manufactured and shipped out. Given these unknowns, we turned to Kickstarter-a platform Brad had previously had success with when he launched the now-official Bellingham Flag-as we felt this would be an ideal way for us to raise funds and determine interest before placing any large orders for components. The Evergreen Bandana. Photo Credit: NW Corner Goods
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